The Making of Our Ad Campaign–See the Video

Feb 15, 2012 | Archives, Blog

Have you ever wondered what it would be like to create a national advertising campaign?

Wieden+Kennedy filmed a behind-the-scenes video to show you how it’s done.

The video includes interviews with legendary director and video producer Joe Pytka, film photographer Anne Menke, Wieden+Kennedy founders Dan Wieden and David Kennedy, American Indian College Fund president and CEO Richard B. Williams, and the entire production and creative team for the Fund’s new ad campaign, Help A Student Help A Tribe.

Take a look and share with your friends!

Recent Blog Posts

American Indian College Fund Staff Co-Author Research in Support of Indigenous Women’s Leadership 

American Indian College Fund Staff Co-Author Research in Support of Indigenous Women’s Leadership 

In recognition of the fact that the leadership experiences of Indigenous women is an under-researched topic, two Native leaders at the American Indian College Fund co-authored a journal article on this topic. Their team analyzed 18 peer-reviewed articles to identify key concepts and available support for Indigenous women’s leadership.

An Intro to Treaties

An Intro to Treaties

Every year on the third Monday of February, the United States celebrates Presidents Day to honor the legacies and contributions of the nation’s presidents. What many Americans don’t know is that the leaders who shaped this country extend far beyond just U.S. Presidents. Native Nations stewarded this land long before the first colonists arrived.