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Cheryl Crazy Bull, President and CEO of the American Indian College Fund, is featured this March for National Women’s History Month in a PSA to increase the accurate portrayal of women and girls in advertising, marketing, media, and entertainment as part of VIACOMCBS AND THE ASSOCIATION OF NATIONAL ADVERTISERS’ SEEHER MOVEMENT. Crazy Bull is introduced by CBS EVENING NEWS anchor and managing editor Norah O’Donnell.

The PSA featuring President Crazy Bull can be viewed Tuesday, March 17, in NCIS, and Sunday, March 29, in God Friended Me. You can also see the PSA below.